Reporting & Measurement
Reporting that shows what changed, why, and what happens next — reviewed by a person before it reaches you.
How this works
Rankings, traffic, and conversions are tracked continuously using Google Search Console, GA4, and call/form tracking. Routine data collection and first-draft summaries are automated — there's no reason a person should manually pull numbers every week — but every report is reviewed and, where needed, corrected by a person before it reaches you. You get a plain-language explanation of what moved and why, not a raw metrics dump.
- Monthly (or weekly, on request) performance reports
- Every report reviewed by a person before delivery — not sent automatically
- Plain-language explanation of what changed and why, alongside the raw numbers
- Direct access to ask questions about any report
Reporting & Measurement, frequently asked
How often will I get reports?
Monthly by default; weekly is available if you want tighter visibility during an active push. Every report is reviewed by a person before it's sent, regardless of cadence.
What exactly gets measured?
Search rankings for your target terms, organic traffic, and conversions (calls, form submissions, or other actions you define) — tracked through Google Search Console, GA4, and call/form tracking tools.